Life’s Too Short for Loyalty Programs

August 31, 2006 by ignatiof.

Continuing with my theme of things I hate, this week’s thing is loyalty programs.

I’ll avoid the unnecessary editorial and get right to the point, or better yet, points:

1. Life’s complicated enough
2. Loyalty programs lock you in so you feel compeled to do business with them
3. You gotta manage all those cards, stickers, stamps, etc.

There’s probably more. Those are the basics. I have just one loyalty program left - the airlines points on my credit card. (Bet you thought I was gonna say my girlfriend, didn’t you?) Some day I’ll get rid of that program too.

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